Back to roles
GOOGLE ADS CERTIFIED

PPC (Pay-Per-Click) Specialist

Expert in Google Ads, LinkedIn, and Facebook campaigns

Responsibilities

  • Design and manage Google Ads, LinkedIn, or Facebook campaigns (e.g., "retail owners, 10–50 employees")
  • Conduct keyword research (CPC $0.50–$2, KD 10–20) and A/B test creatives (5–10% CTR)
  • Optimize for CPL ($80–$250) and ROAS (3–5x)
  • Deliver weekly reports (clicks, conversions, ROAS)

Demand Drivers

  • 60% of retail/e-commerce SMBs invest in PPC (2025), with Google Shopping driving acquisition
  • Contract hiring for PPC up 68%, ideal for 2–6 week campaigns
  • 15–25% conversion uplift within 4 weeks (Clutch.co)

Client Benefits

  • 25–35% increase in sales within 2-3 months
  • 3–5x Return on Ad Spend (ROAS)
  • 10–25 qualified leads or sales per month
  • Detailed performance insights and optimization recommendations

Service Offering

PPC Campaign Setup and Optimization

Complete setup and management of PPC campaigns across Google Ads, LinkedIn, and Facebook platforms, optimized for your specific business goals and target audience.

Price Range

$3,000–$6,500

(Includes $1,000 ad spend)

Timeline

2-3 weeks setup

Ongoing optimization

Deliverables

  • 2-3 ad campaigns (Google, LinkedIn, Facebook)
  • 10-30 leads/month (CPL $100-$250)
  • Weekly performance reports
  • 1-month optimization support

Hiring Details

Hourly Rate

$2,880/month

Experience

2+ years

Certification

Google Ads Certified

Skills & Expertise

Google Ads Facebook Ads LinkedIn Ads A/B Testing Keyword Research Analytics Conversion Tracking Landing Page Optimization

Ready to hire a PPC Specialist?

Get started with our contract talent today.

$2,880/month